Spotify is bringing Wrapped earlier this yr, solely that it is referred to as “Only You”, a brand new expertise in Spotify that does what Wrapped does — however it’ll be right here all yr spherical. It’s going to be accessible on the net or within the iOS and Android phones.
Solely You consists of some experiences that’ll be out there for you within the hub. There’s the “Your Audio Beginning Chart” function that appropriates the language of a horoscope however in your music style. Your Solar signal will present the artist you’ve got listened to most during the last 6 months, the Moon signal is for artists that’ll showcase your emotional aspect, and your Rising signal reveals an artist you’ve got not too long ago linked with.
You will additionally discover a “Dream Dinner Get together”, permitting you to create a custom-made playlist of the artist whom you’d hypothetically invite to a cocktail party. There’s “Artists Pairs”, a function that hyperlinks two numerous artists that you’ve got listened to. Say, for example, sampling Bon Jovi with AJ Tracy or another seemingly random mixture.
Spotify can also be including a brand new function often called Mix alongside Solely You. It is geared toward letting two mates merge their music tastes so Spotify spins up — or blends — a playlist of their mixed tastes. It is accessible on iOS and Android solely, not on the net as the opposite options are.
Spotify’s Wrapped is an occasion that sometimes drives engagement as a result of it’s a limited-time occasion. Whereas Spotify could need to capitalize on that, it is price noting that its common availability could restrict the distinctiveness, and paradoxically kill the specialness and recognition of ‘Wrapped’. Alternatively, Spotify does have greater than 356 million customers. You may go viral with much less.