It’s been just a few days since Apple announced Apple Podcasts Subscriptions – a global marketplace for listeners to discover subscription-based podcast content. This involves partnerships with Luminary and others, and will include titles like the original series Midnight Miracle.
Clearly, Apple’s plans weren’t a secret to the rest of the big players in the podcast industry. Only three days after the company announced Podcast Subscriptions, music streaming platform Spotify is also expected to join in with a subscription-based service of their own.
On the other (upper) hand, Apple has the advantage of its “ecosystem”. Apple devices are closely tied together and offer some of the best cross-device experience.